cuSTEM Journeys

The show needed a cohesive visual identity refresh to better resonate with its audience and appeal to potential business partners. The team also wanted to update their existing website and share content there as well.

I delivered a full visual brand identity, complete with a new logo suite, color, typography, elements, and more. I then translated that foundation into a custom Webflow site and a branded merchandise line through an integrated Fourthwall shop.

I also got to flex my old video editing skills with a custom animated intro for the show's YouTube channel.

Webflow, Figma, Fourthwall e-commerce